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Digital Marketing for a Home Service Business
Latest updates about digital marketing for a home service business
Create a style guide
A style guide is a document that includes information about different graphic design elements for your business. It could start simply with the electronic version of your business logo. Additional [...]
Create an editorial calendar
An editorial calendar is a list of the content you plan to create. The editorial calendar can also include when you plan to distribute the content and on which platform. [...]
Why use a CRM
A CRM (Customer Relationship Management) solution helps to organize your lead and sales processes. A CRM stores contact and company information. This information is then linked to leads or sales [...]
How to come up with content ideas
There are 4 main types of content you can create. These are text, images, audio and video. But, the ideas for the content can be varied. The best content to [...]
Why you need analytics on your website
It is important to have a website that looks good, that is fast and that works on smartphones. But, you also need to setup analytics. Analytics will help you figure [...]
7 digital marketing tips for small business
This article lists 7 digital marketing tips. They are: Get your basics right Differentiate yourself Understand and use SEO Develop an email marketing plan Partner with local influencers Have a [...]
Podcast 20: How to setup Google Search Console
In this episode, I want to share with you how to setup Google Search Console. I will explain the benefits of using Google Search Console. These benefits include monitoring [...]
How to setup Google Search Console
Google Search Console is a service from Google to show data about how Google Search sees your website. As the owner of your website, Google allows you to monitor [...]
What is an editorial calendar for social media
An editorial calendar is a plan of upcoming social media posts. It includes titles, text, images along with dates and times. The benefit is you can craft an organized structure [...]
