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Digital Marketing for a Home Service Business
Latest updates about digital marketing for a home service business
Why content marketing is so important
Content marketing is more than just providing links to stuff. It's challenging the status quo by giving readers something they want and need, without trying to sell them something. It's [...]
Properly measuring your marketing efforts
Marketing is a competitive enterprise fraught with many opportunities for people with different skills and agendas. That said, measuring your marketing efforts can be tricky if you don't know where [...]
How to write an effective call to action
Writing a call to action is an art form. Many beginners write something that doesn’t really tell the consumer what they should do. This might work in some cases, but [...]
How can digital marketing raise awareness
Digital marketing can have a huge impact on awareness of a product. The most effective digital marketing campaigns emphasize a brand or product in a specific niche. When people know [...]
Recommendation for website form WordPress plugin
If you are using WordPress for your website, one of the benefits is the large number of plugins to add extra features to your website. One example is a form [...]
How to add Google Analytics to your WordPress website
Google Analytics is a free service from Google that will capture data about visitors to your website. This helps gain insight into your website visitors for a number of benefits. [...]
Podcast 34: How to send email reliably from WordPress website
In this episode, I want to share with you how to send email reliably from a WordPress website. By default, WordPress sends email using the built-in functions of the [...]
How to send email reliably from WordPress website
By default, a WordPress website sends email using the built-in functions of the programming language it was built with. This is the Mail function of PHP. Unfortunately, email sent [...]
How to check out website pages are in Google’s index
You want all the pages of your website to show up on the Google Search result pages. There are a couple of ways to check if Google has found a [...]
