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Digital Marketing for a Home Service Business
Latest updates about digital marketing for a home service business
Why use a CRM
A CRM (Customer Relationship Management) solution helps to organize your lead and sales processes. A CRM stores contact and company information. This information is then linked to leads or sales [...]
How to come up with content ideas
There are 4 main types of content you can create. These are text, images, audio and video. But, the ideas for the content can be varied. The best content to [...]
What content KPI should you measure
A KPI is a key performance indicator. For content, KPIs are a way to measure important metrics or values for your content. But, since this is about looking at content, [...]
What is content marketing definition
Content marketing is defined by Wikipedia as a form of marketing focused on creating, publishing and distributing content for a targeted audience online. The key is creating content for a [...]
Podcast 18: How to configure email deliverability in ConvertKit
In this episode, I want to share with you how to configure email deliverability in ConvertKit. It discusses what is email deliverability, SMTP, SPF and DKIM. The video demonstrates [...]
How to configure email deliverability in ConvertKit
Email deliverability is the number of emails that reach an email mailbox compared to the number of sent emails. But email deliverability is also about the number of emails [...]
What is content marketing
Content marketing is using different forms of information to communicate with your potential and current customers. Content could be text, images, audio or video. The content is planned to fulfill [...]
Utilizing digital marketing for your landscaping company
This article talks about using digital marketing in your landscaping company. Some of the key points are: An Internet lead is different than a word of mouth lead. Don't rely [...]
Podcast 17: How to setup Google Analytics on your WordPress website
In this episode, I want to share with you how to setup Google Analytics on your WordPress website. I will explain what are website analytics and go over the [...]